GO ASIA Success Story: Invisible Light Labs

In this interview, we feature Invisible Light Labs, an Austrian startup developing innovative hardware accessories and technology solutions. As the company prepares for international growth, it is exploring new opportunities in global markets while building strategic partnerships to support its expansion.

The video highlights Invisible Light Labs’ experience with the GO ASIA program and the lessons learned from entering the Chinese market. Through the program, the team connected with a future collaboration partner, gained valuable insights into the complexities of exporting products to China, and developed a deeper understanding of local business practices, regulations, and market dynamics. From navigating taxes and logistics to understanding cultural nuances and professional networking, the experience provided a strong foundation for future international activities.

Discover how Invisible Light Labs is leveraging international partnerships, market knowledge, and cross-cultural collaboration to accelerate innovation and expand its presence in Asia's dynamic business ecosystem: invisible-light-labs.com

GO ASIA supports Austrian startups in their expansion towards Asia. More about the program: https://www.gin-austria.com/programs/goAsia Filmed by  @NikiTexler ​