GO ASIA Success Story: Vello Bikes

In this interview, we feature Vello Bikes, an Austrian mobility startup developing ultra-light folding bikes and compact cargo bikes. Their mission is to make urban transportation more practical, sustainable, and convenient through innovative bicycle design.

The video highlights Vello Bikes’ experience with the GO ASIA program and their journey into the Chinese market. By connecting with the local ecosystem, the company successfully established a partnership with a distributor, gained 20 bicycle dealers, and received valuable legal support to navigate market entry and brand protection. These achievements provided a strong foundation for their expansion efforts in Asia.

Discover how Vello Bikes is leveraging international opportunities to grow its presence in new markets and bring innovative mobility solutions to customers around the world: vello.bike

GO ASIA supports Austrian startups in their expansion towards Asia. More about the program: gin-austria.com/programs/goAsia

Filmed by ⁨ @NikiTexler ​