GO ASIA Success Story: METADOX

In this interview, we feature Metadox, an Austrian startup developing innovative solutions for gamers. Their flagship product, a soundproof gaming mask, is designed to reduce noise and help gamers communicate freely without disturbing those around them, creating a better experience for both players and their surroundings.

The video highlights Metadox’s journey into Asian markets and the insights gained through the GO ASIA Individual Grant. After unexpectedly receiving strong interest from customers in Japan during their first Kickstarter campaign, the team recognized the potential of the region and set out to better understand the market. By participating in the Tokyo Game Show and connecting with local distributors and industry contacts, Metadox gained valuable knowledge about cultural differences and customer expectations across Japan, Korea, and China.

Discover how Metadox is bringing its gaming innovation to international audiences and leveraging opportunities in Asia to better understand customers, build partnerships, and accelerate global growth: metadox.pro

GO ASIA supports Austrian startups in their expansion towards Asia. More about the program: gin-austria.com/programs/goAsia

Filmed by ⁨ @NikiTexler ​